Authentara - Invidious

Authentara

Authentara® is the leadership platform founded by keynote speaker and author David Pettrone Swalve. Through provocative stories, research, and practical leadership questions, this channel examines the gap between who leaders believe they are and how their teams experience them.

Explore authentic leadership, workplace trust, AI and human judgment, organizational culture, and the Authentara Blueprint®—the system behind Pirate Jokes Aren’t Funny.

New leadership conversations every week.

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Authentara

🔔 LIVE TODAY AT 1 PM CT!

Praise Is Not Proof | Episode 1: The Most Dangerous Room.

🎬 Watch here: youtube.com/live/8tvyJ-FAUUs
Subscribe to Authentara and hit the 🔔 bell icon so you don’t miss upcoming episodes!

1 day ago | [YT] | 0

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Authentara

Every team has a sentence sitting in the room that nobody says — rehearsed in the car, typed and deleted, then finally spoken twenty minutes later, in the hallway, once it's too late to matter. Honesty with terrible timing.

Authentic Dialogue gets that sentence into the room while the decision's still being made.

Leadership Has a Soundtrack. Every Saturday, we explore it.

This week: "Think" — Aretha Franklin.

Hit play.

#LeadershipHasASoundtrack #AuthenticDialogue #AuthentaraBlueprint #ArethaFranklin

6 days ago | [YT] | 0

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Authentara

Something breaks. Your first instinct isn't honesty — it's the explanation that makes you look less at fault.

Trust-Built Transparency asks for the harder version: name what actually happened, plainly, without the polish.

"People Get Ready" isn't subtle about it either. It's a call to stop rehearsing and just show up as you are.

Leadership Has a Soundtrack. Every Saturday, we explore it.

This week: "People Get Ready" — The Impressions.

Hit play.

Go deeper on this one: Close the Loop Publicly — youtu.be/6t28ZZM7i3Q

#LeadershipHasASoundtrack #TrustBuiltTransparency #AuthentaraBlueprint #PeopleGetReady

1 week ago | [YT] | 0

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Authentara

Today is the final day to support our SXSW 2027 PanelPicker proposal.

Over the past few weeks, we've shared the story behind AI Is the New Mask: Build Your Decision Filter—a workshop designed to help leaders build and test a practical three-question Decision Filter for the moments that matter most.

Thank you to everyone who has voted, shared the proposal, and encouraged this journey. Your support has meant a great deal to us.

If you haven't had a chance to vote yet, there's still time.

🗳️ Vote here: participate.sxsw.com/flow/sxsw/sxsw27/community-vo…

Thank you for helping us bring this conversation to the SXSW community.

#SXSW #PanelPicker #Authentara #Authentic leadership

1 month ago (edited) | [YT] | 1

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Authentara

For years, pirate jokes were part of my mask.

Then one blunt note exposed it:

“Pirate jokes aren’t funny.”

Today, leaders have a new mask:

“The system recommended it.”

My proposed SXSW 2027 workshop is :

AI Is the New Mask: Build Your Decision Filter

It’s about using AI without giving away judgment, courage, or accountability.

If this conversation matters to you, vote here:

participate.sxsw.com/flow/sxsw/sxsw27/community-vo…

— David Pettrone Swalve

#SXSW #PanelPicker #AILeadership #AuthenticLeadership #FutureOfLeadership