🤲 The handle knobs feature an ergonomic, tapered waist-shaped profile that follows the natural curve of the fingers, providing a full, comfortable grip without pressure points.
🎯 Easier one-handed operation and more convenient fingertip control!
🔥 The REFLEX ARC features a lightweight, thin-walled aluminum short-shaft spool weighing just **4.9 g**.
🪶 With a wall thickness of only **0.35 mm**, the spool significantly improves startup performance with lightweight lures, delivering quick and responsive casting.
🎯 Effortless casting with lures as light as **0.8g**! Recommended lure weight: **1-10 g**
🔥 The REFLEX ARC features a one-piece die-cast aluminum alloy frame with secondary precision CNC machining, balancing strength and lightweight construction. Built to resist impacts and knocks, it remains comfortable to hold during long fishing sessions, reducing fatigue even after hours of casting lightweight lures.
⚙️ The main gear is made of brass, while the pinion gear is made of manganese brass. A dual-bearing-supported pinion gear design ensures smooth power transmission and high load-bearing capacity, significantly improving the reel's overall strength.
đź’Ş Beyond finesse fishing with ultralight lures, the REFLEX ARC also delivers stable performance when pulling fish away from heavy cover or fighting slightly larger fish. It combines the precision needed for ultralight fishing with the strength and versatility required for more demanding situations.
Happy New Year, folks! A huge thank you to everyone for your long-standing support of Purelure! We are now announcing our new product plan for the first quarter of 2026.
First Week of January 2026 NDVIA MAX – 6-Piece Series
PURE LURE
🎣 REFLEX ARC Round Baitcasting Reel | Inside the Design (Part 5): Grip & Control Design ⚙️
🔥 The REFLEX ARC features a one-piece aluminum alloy handle arm, delivering high strength without unnecessary bulk.
🛠️ CNC-machined aluminum alloy handle knobs offer lighter weight and greater strength.
🤲 The handle knobs feature an ergonomic, tapered waist-shaped profile that follows the natural curve of the fingers, providing a full, comfortable grip without pressure points.
🎯 Easier one-handed operation and more convenient fingertip control!
#PURELURE #REFLEXARC #RoundBaitcastingReel #NewProduct #Design
3 days ago | [YT] | 13
View 4 replies
PURE LURE
🎣 REFLEX ARC Round Baitcasting Reel | Inside the Design (Part 4): Bearings ⚙️
🔥 The REFLEX ARC features a **12+1 stainless steel bearing system**.
🛡️ Equipped with double-sealed stainless steel bearings and a one-way bearing featuring an **11-pin high-load structure**.
🌊 All bearings have undergone salt spray corrosion resistance testing, offering excellent sealing performance and smooth, effortless casting.
🎯 Built for greater durability in both freshwater and inshore fishing, with reduced risk of sticking or binding during prolonged use.
#PURELURE #REFLEXARC #RoundBaitcastingReel #NewProduct #Bearings
4 days ago | [YT] | 5
View 0 replies
PURE LURE
🎨✨ Which color combinations do you all like? 👀🔥
4 days ago | [YT] | 9
View 6 replies
PURE LURE
🎣 REFLEX ARC Round Baitcasting Reel | Inside the Design (Part 3): Spool ⚙️
🔥 The REFLEX ARC features a lightweight, thin-walled aluminum short-shaft spool weighing just **4.9 g**.
🪶 With a wall thickness of only **0.35 mm**, the spool significantly improves startup performance with lightweight lures, delivering quick and responsive casting.
🎯 Effortless casting with lures as light as **0.8g**!
Recommended lure weight: **1-10 g**
#PURELURE #REFLEXARC #RoundBaitcastingReel #NewProduct #Spool
5 days ago | [YT] | 4
View 0 replies
PURE LURE
🎣✨ PURELURE Unveils Its Latest Masterpiece at the 2026 PLPEX (Macao-Portuguese Speaking Countries Products and Services Exhibition)! 🔥
5 days ago | [YT] | 5
View 0 replies
PURE LURE
🎣 REFLEX ARC Round Baitcasting Reel | Inside the Design (Part 2): Braking System ⚙️
🔥 The REFLEX ARC features a classic infinitely adjustable magnetic braking system with an embedded design.
🧲 The braking mechanism is integrated inside the spool and equipped with eight custom N52-grade floating square magnets with high magnetic flux.
🎯 The braking adjustment is smooth, precise, and linear, providing controlled casting resistance and significantly reducing the risk of backlashes.
#PURELURE #REFLEXARC #RoundBaitcastingReel #NewProduct #BrakingSystem
6 days ago | [YT] | 5
View 2 replies
PURE LURE
🎣 REFLEX ARC Round Baitcasting Reel | Inside the Design (Part 1): Frame & Gears ⚙️
🔥 The REFLEX ARC features a one-piece die-cast aluminum alloy frame with secondary precision CNC machining, balancing strength and lightweight construction. Built to resist impacts and knocks, it remains comfortable to hold during long fishing sessions, reducing fatigue even after hours of casting lightweight lures.
⚙️ The main gear is made of brass, while the pinion gear is made of manganese brass. A dual-bearing-supported pinion gear design ensures smooth power transmission and high load-bearing capacity, significantly improving the reel's overall strength.
đź’Ş Beyond finesse fishing with ultralight lures, the REFLEX ARC also delivers stable performance when pulling fish away from heavy cover or fighting slightly larger fish. It combines the precision needed for ultralight fishing with the strength and versatility required for more demanding situations.
#PURELURE #REFLEXARC #RoundBaitcastingReel #NewProduct #Materials
1 week ago | [YT] | 6
View 2 replies
PURE LURE
New model REALM-662L/MS is now available.
7 months ago | [YT] | 5
View 3 replies
PURE LURE
Happy New Year, folks!
A huge thank you to everyone for your long-standing support of Purelure!
We are now announcing our new product plan for the first quarter of 2026.
First Week of January 2026
NDVIA MAX – 6-Piece Series
NVA MAX-726MS-F
Model: Spinning Pieces: 6 Weight: 109g
Length: 7'2"(2.18m) Shrinkage: 405mm
Lure Wt: 3.5-17g PE: #0.6-1.2
NVA MAX-736LS-F(Carbon Solid Tip)
Model: Spinning Pieces: 6 Weight: 102g
Length: 7'3"(2.20m) Shrinkage: 385mm
Lure Wt: 1.5-8g PE: #0.3-0.8
NVA MAX-766MLS-MF
Model: Spinning Pieces: 6 Weight: 108g
Length: 7'6"(2.28m) Shrinkage: 420mm
Lure Wt: 3-12g PE: #0.4-1.0
NVA MAX-606MHC-F
Model: Casting Pieces: 6 Weight: 106g
Length: 6'0"(1.82m) Shrinkage: 365mm
Lure Wt: 4-20g PE: #0.8-1.5
NVA MAX-646MC-MF
Model: Casting Pieces: 6 Weight: 106g
Length: 6'4"(1.93m) Shrinkage: 365mm
Lure Wt: 3.5-17g PE: #0.6-1.2
NVA MAX-706MC-MF
Model: Casting Pieces: 6 Weight: 115g
Length: 7'0"(2.13m) Shrinkage: 385mm
Lure Wt: 3.5-17g PE: #0.6-1.2
ACUTEVIOLET Series
AT-S722ML-RF
Model: Spinning | Pieces: 2 | Weight: 105g
Length: 7'2" (2.18m) | Shrinkage: 1120mm
Lure Wt: 3-17g | Line Wt: 6-16lb
Second Week of January 2026
TITANIUM-T Series
TH-6102ULS-MF
Model: Spinning | Pieces: 2 | Weight: 57g
Length: 6'10" (2.08m) | Shrinkage: 1065mm
Lure Wt: 0.7-6g | Line Wt: 2-6lb
TH-722ULS-MF
Model: Spinning | Pieces: 2 | Weight: 60g
Length: 7'2" (2.18m) | Shrinkage: 1110mm
Lure Wt: 0.7-16g | Line Wt: 2-6lb
TH-602ULC-MF
Model: Casting | Pieces: 2 | Weight: 64g
Length: 6'0" (1.83m) | Shrinkage: 930mm
Lure Wt: 0.8-7g | Line Wt: 2-6lb
Second Week of February 2026
REALM Series
REALM-662L/MS-XF (Carbon Solid Tip)
Model: Spinning | Pieces: 2 | Weight: 81g
Length: 6'6" (1.98m) | Shrinkage: 1020mm
Lure Wt: 2.8-12g | Line Wt: 6-12lb
Third Week of February 2026
ZANA MAX (SV System)
March 2026
New TORRENT Series
Wishing you all a happy New Year, good health, and success in everything!
9 months ago | [YT] | 15
View 3 replies