Ditch the Cock N Bull Stories killing your visual brand!


Ciji Shippley

OK, I had to get in on this. It just magnified my point about having a point of view, I feel!

#thoughtleadership #pointofview #shakethecocknbullstories #findyourvoice #business #trinidadandtobago

1 month ago | [YT] | 0

Ciji Shippley

Using a lens is not the same as having one. The more I work with clients who believe they have something to say, this becomes clear to me.
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You can consume other people’s ideas, but there should be a point where what you’ve consumed meets your own experience and thinking in order to develop your own point of view. It’s your lens that allows you to take something you've consumed and challenge it in a way that's distinctly your own. This is how two people can encounter the same thing and come away with completely different meanings, conclusions, and things to say.
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Unfortunately, using AI tools has made doing this type of work archaic.
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So naturally, consumption becomes the source of “thinking” instead of input for it. That inability to identify the problem being solved means there is nothing to develop a point of view around. And this is why we don't see real thought leadership from business owners in Trinidad and Tobago.
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It's not what you can parrot, but what you discern that makes your thinking distinguishable.
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#findyourvoice #business #trinidadandtobago #thoughtleadership #pointofview #shakethecocknbullstories

2 months ago (edited) | [YT] | 2

Ciji Shippley

Less is always more powerful when everything functions in one mind and one accord!

www.facebook.com/share/p/1BXPwVJUZQ/

#brandmessaging #makeeverywordcount #trinidadtobago #smallbusinesowners #lessismore

2 months ago (edited) | [YT] | 2

Ciji Shippley

If you can't clearly explain "what you do," the problem isn't communication, but the thinking required to discover and articulate your value.

www.facebook.com/photo?fbid=1704595610625773&set=a…

#fromaitoldmesotowhatIthink #findyouvoice #trinidadtobago #smallbusinesowners #decoyissues #shakethecocknbullstories

2 months ago (edited) | [YT] | 1

Ciji Shippley

If using electricity doesn't make a business an "electricity company," then using ChatGPT to think doesn't make a service provider an expert.

#justhrowitinchagpt #smallbusinessowners #aislop #shakethecocknbullstories #trinidadtobago #ai #chatgpt

medium.com/an-idea/the-global-village-of-artificia…

3 months ago (edited) | [YT] | 3

Ciji Shippley

The global village of artificial intelligence, to the horror of Debe residents, has set its sights on the drinking water of Trinidad and Tobago. But we should "wait to hear" what these liars have to say about their...plans.
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#aidatacentretrinidad #fromthehorsesmouth #shakethecocknbullstories #trinidadandtobago

3 months ago (edited) | [YT] | 0

Ciji Shippley

For the past 80 years, no one has been doing business in yuan. Today, its share of global finance has tripled, and Trump’s playing oil police.

These aren't isolated events; a shift is happening. But everything's okay; earn more USD!?

#cocknbullstory #BRICS #oneworldcurrency #USDollar #trinidadandtobago #forexcrisis #smallbusinessowners #doomofvalyria #inflation #dollardevaluation #howlinginthefishgates #thewritingisonthewall

3 months ago (edited) | [YT] | 6

Ciji Shippley

From Flaw To Highly Valuable Asset.

Here's the secret. Imperfection isn’t imperfect if it can be used as a vehicle to make money. In a choir filled with small business owners all singing that they 'woke up like this,' you-ah-de-real deal!

cijishippley.medium.com/embracing-imperfection-fro…

#smallbusinessowners #embraceimperfections #digitalage #authenticity #iwokeuplikethis #trinidadtobago #brand

7 months ago (edited) | [YT] | 2

Ciji Shippley

Superficial slogans are not voice; sound without support is noise. I dedicate this to anyone stuck “helping X do Y with Z!”🙃

#somethingaboutbrandingyouwontfindontheinternet #thecall #brandvoice #trinidadtobago #positioning #differentiation #business

7 months ago (edited) | [YT] | 7