Pr. Ahmed BENJELLOUN - Invidious

Pr. Ahmed BENJELLOUN

🎓 Apprendre – Comprendre – Réussir
📚 Contenus pédagogiques gratuits en accès libre

Cette chaîne propose des cours de marketing complets en open access, totalement gratuits, destinés principalement aux étudiants.
Vous y trouverez des vidéos longues de cours complets ainsi que des formats courts pédagogiques couvrant :
marketing de base, mix marketing, marketing stratégique, marketing digital, marketing territorial, communication et tendances du marketing.
Les contenus sont conçus pour aider les étudiants à comprendre les fondamentaux du marketing, maîtriser les concepts clés, préparer les examens et développer une vision stratégique adaptée aux évolutions actuelles du marketing et du digital.
Cette chaîne constitue un complément pédagogique gratuit aux cours universitaires et s’adresse également aux jeunes professionnels souhaitant renforcer leurs bases.

Ahmed Benjelloun
Enseignant-chercheur HDR | Consultant en marketing, innovation & stratégies digitales

View channel on YouTube

Switch Invidious Instance

Videos

newest

oldest

popular

3:01

Exposé | DATA-DRIVEN MARKETING | 2026

Pr. Ahmed BENJELLOUN

Shared 2 months ago

46 views

2:23

Exposed | NEUROMARKETING | 2026

Pr. Ahmed BENJELLOUN

Shared 2 months ago

37 views

3:05

Presentation | Territorial Marketing | 2026

Pr. Ahmed BENJELLOUN

Shared 2 months ago

24 views

2:26

Exposé | Community Marketing | 2026

Pr. Ahmed BENJELLOUN

Shared 2 months ago

19 views

1:18

Presentation | Cross-cultural marketing | 2026

Pr. Ahmed BENJELLOUN

Shared 2 months ago

12 views

3:15

Presentation | Experiential Marketing 2 | 2026

Pr. Ahmed BENJELLOUN

Shared 2 months ago

19 views

2:16

Exposé | Niche Marketing | 2026

Pr. Ahmed BENJELLOUN

Shared 2 months ago

19 views

2:55

Exposé | Artificial Intelligence | 2026

Pr. Ahmed BENJELLOUN

Shared 2 months ago

8 views

2:12

Exposed | B2B Marketing | 2026

Pr. Ahmed BENJELLOUN

Shared 2 months ago

7 views

2:55

Presentation | Influencer Marketing | 2026

Pr. Ahmed BENJELLOUN

Shared 2 months ago

45 views

3:02

Presentation | Innovation Marketing | 2026

Pr. Ahmed BENJELLOUN

Shared 2 months ago

11 views

2:12

Presentation | Sustainable Marketing | 2026

Pr. Ahmed BENJELLOUN

Shared 2 months ago

9 views

4:42

Case Study | Startup Marketing | 2026

Pr. Ahmed BENJELLOUN

Shared 2 months ago

17 views

1:12

Exposed | Experiential Marketing | 2026

Pr. Ahmed BENJELLOUN

Shared 2 months ago

14 views

2:09

Exposé | Sensory Marketing | 2026

Pr. Ahmed BENJELLOUN

Shared 2 months ago

16 views

3:13

Presentation | Cross-Cultural Marketing | 2026

Pr. Ahmed BENJELLOUN

Shared 2 months ago

34 views

2:37

Presentation | Social Marketing | 2026

Pr. Ahmed BENJELLOUN

Shared 2 months ago

19 views

4:08

Presentation | Place Branding | 2026

Pr. Ahmed BENJELLOUN

Shared 2 months ago

67 views

2:35

Breakdown | Tribal Marketing | 2026

Pr. Ahmed BENJELLOUN

Shared 2 months ago

31 views

2:50

Branding & storytelling

Pr. Ahmed BENJELLOUN

Shared 2 months ago

76 views

7:27

🎓 ENCG Fes graduate? Why and how to be present on LinkedIn

Pr. Ahmed BENJELLOUN

Shared 4 months ago

67 views

7:02

🎓 ISTH Alumnus? Why and how to build your presence on LinkedIn

Pr. Ahmed BENJELLOUN

Shared 4 months ago

37 views

9:06

[Lesson 8] Digital Marketing – Building an Effective Digital Marketing Strategy

Pr. Ahmed BENJELLOUN

Shared 6 months ago

102 views

6:32

[Lesson 7] Digital Marketing – Business Models in the Digital Marketing Era

Pr. Ahmed BENJELLOUN

Shared 6 months ago

32 views

6:29

[Lesson 6] Digital Marketing – From Marketing to Digital Marketing: New Approaches (Part 2/2)

Pr. Ahmed BENJELLOUN

Shared 6 months ago

39 views

8:10

[Lesson 5] Digital Marketing – From Traditional Marketing to Digital Marketing (Part 1/2)

Pr. Ahmed BENJELLOUN

Shared 6 months ago

62 views

8:13

[Lesson 4] Digital Marketing – The Levers of Digital Marketing

Pr. Ahmed BENJELLOUN

Shared 6 months ago

143 views

6:41

[Supplement to Course 5] Agile Marketing & Management

Pr. Ahmed BENJELLOUN

Shared 7 months ago

280 views

8:20

[Complément de Cours 4] Marketing Opérationnel

Pr. Ahmed BENJELLOUN

Shared 7 months ago

481 views

6:13

[Supplement to Course 3] Strategic Marketing

Pr. Ahmed BENJELLOUN

Shared 7 months ago

512 views

9:43

[Supplement to Course 2] Generational Marketing

Pr. Ahmed BENJELLOUN

Shared 7 months ago

717 views

8:26

[Supplement to Course 1] Evolution of Marketing

Pr. Ahmed BENJELLOUN

Shared 7 months ago

1K views

0:18

Course Supplement

Pr. Ahmed BENJELLOUN

Shared 7 months ago

363 views

10:30

Internship Report | ENCG Fes | Methodology, Requirements and Supervisory Advice

Pr. Ahmed BENJELLOUN

Shared 7 months ago

325 views

6:18

[Course 8] Innovation Marketing & Design Thinking - Stages and Contribution of Design Thinking

Pr. Ahmed BENJELLOUN

Shared 7 months ago

30 views

3:30

[Course 7] Innovation Marketing & Design Thinking - Concepts & Evolution

Pr. Ahmed BENJELLOUN

Shared 7 months ago

43 views

4:32

[Course 6] Innovation Marketing & Design Thinking - Innovation Process

Pr. Ahmed BENJELLOUN

Shared 7 months ago

31 views

5:00

[Course 5] Innovation Marketing & Design Thinking - Sources of Innovation

Pr. Ahmed BENJELLOUN

Shared 7 months ago

21 views

6:37

[Course 4] Innovation Marketing & Design Thinking - Degrees of Innovation

Pr. Ahmed BENJELLOUN

Shared 7 months ago

37 views

7:52

[Course 3] Innovation Marketing & Design Thinking - Innovation Typologies

Pr. Ahmed BENJELLOUN

Shared 7 months ago

33 views

5:07

[Course 2] Innovation Marketing & Design Thinking - Theoretical Concepts of Innovation

Pr. Ahmed BENJELLOUN

Shared 7 months ago

37 views

1:32

[Course 1] Innovation Marketing & Design Thinking - Fundamental Concepts

Pr. Ahmed BENJELLOUN

Shared 7 months ago

35 views

1:37

Marketing de l'Innovation & Design Thinking

Pr. Ahmed BENJELLOUN

Shared 7 months ago

97 views

2:25

Presentation | Healthcare Marketing | 2025

Pr. Ahmed BENJELLOUN

Shared 7 months ago

150 views

3:45

Presentation | Political Marketing | 2025

Pr. Ahmed BENJELLOUN

Shared 7 months ago

189 views

2:08

Exposé | Marketing Territorial | 2025

Pr. Ahmed BENJELLOUN

Shared 7 months ago

220 views

3:00

Presentation | Street Marketing | 2025

Pr. Ahmed BENJELLOUN

Shared 7 months ago

179 views

8:03

Final Year Project | ENCG Fes | Methodology, Requirements and Supervisory Advice

Pr. Ahmed BENJELLOUN

Shared 7 months ago

293 views

0:34

E-reputation and personal branding

Pr. Ahmed BENJELLOUN

Shared 7 months ago

38 views

0:31

Le marketing digital

Pr. Ahmed BENJELLOUN

Shared 7 months ago

102 views

0:29

Strategic Decisions in Marketing

Pr. Ahmed BENJELLOUN

Shared 7 months ago

37 views

0:35

Marketing

Pr. Ahmed BENJELLOUN

Shared 7 months ago

728 views

0:19

FAQ - Marketing, Innovation & Territoire

Pr. Ahmed BENJELLOUN

Shared 7 months ago

63 views

0:20

Marketing Horizons: Student Presentations

Pr. Ahmed BENJELLOUN

Shared 8 months ago

140 views

0:18

Toolkit - Strategic Analysis

Pr. Ahmed BENJELLOUN

Shared 8 months ago

89 views

0:27

Strategic marketing

Pr. Ahmed BENJELLOUN

Shared 8 months ago

1.2K views

0:31

Organizational communication

Pr. Ahmed BENJELLOUN

Shared 8 months ago

11K views

0:28

Operational marketing

Pr. Ahmed BENJELLOUN

Shared 8 months ago

575 views

0:37

Services marketing

Pr. Ahmed BENJELLOUN

Shared 8 months ago

53 views

12:31

[Lesson 4] Services Marketing - The Services Marketing Mix

Pr. Ahmed BENJELLOUN

Shared 8 months ago

67 views