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The Marketing Meeting | Itir Eraslan
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Welcome to my channel. The Marketing Meeting is where I explore the questions behind brands, marketing, and growth with founders, brand leaders, and marketing experts.

I started this podcast in 2021 because I had questions.

For 18 years at Nike, I was inside a global brand and had access to many of those answers. But after leaving and building my own brand consulting business, I found myself asking a whole new set of questions.

How do founders build brands that matter? What drives growth? How is technology changing marketing? And what can we learn from people navigating these challenges every day?

This podcast is my way of learning, staying curious, and sharing those conversations with anyone trying to make sense of a fast-changing world.

Thanks for following.

Itir Eraslan
New York, June 2026




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45:28

PR, Brand Visibility and AI with Melissa Conner

The Marketing Meeting | Itir Eraslan

Shared 1 week ago

38 views

37:20

The Future of Campaign Planning with Jessica Herrin

The Marketing Meeting | Itir Eraslan

Shared 1 month ago

56 views

56:01

The Frequency Era: What Becomes Scarce in the Age of AI with Chris Walker

The Marketing Meeting | Itir Eraslan

Shared 3 months ago

124 views

47:16

The New Consumer with Dan Frommer

The Marketing Meeting | Itir Eraslan

Shared 4 months ago

40 views

39:38

The State of the Sports Industry: Consumer, Retail, and Brand Dynamics with Matt Powell

The Marketing Meeting | Itir Eraslan

Shared 6 months ago

111 views

38:43

How Brands Grow With Capital-B Brand Thinking with Pierre-Laurent Baudey

The Marketing Meeting | Itir Eraslan

Shared 7 months ago

50 views

3:46

Will 2026 Be the Year of the Brand?

The Marketing Meeting | Itir Eraslan

Shared 8 months ago

17 views

51:49

Why Brand Positioning Matters More Than Ever with Clay Ostrom

The Marketing Meeting | Itir Eraslan

Shared 8 months ago

155 views

51:47

Simplicity Can Be Amazing—Building a Beloved Bakery Brand

The Marketing Meeting | Itir Eraslan

Shared 9 months ago

35 views

3:28

"It Was Perfect": The Thoughtful, Authentic Way to Build a Brand

The Marketing Meeting | Itir Eraslan

Shared 9 months ago

9 views

1:27

A Brand Is a Customer’s Gut Feeling—with Marty Neumeier

The Marketing Meeting | Itir Eraslan

Shared 10 months ago

48 views

55:08

What Your Brand Is—And What It Isn't

The Marketing Meeting | Itir Eraslan

Shared 10 months ago

58 views

46:16

SEO in the AI Era: What Marketers Need to Know with Kevin Indig

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

253 views

3:09

3 SEO Necessities for the AI Era—with Kevin Indig

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

84 views

56:26

AI Will Replace Marketers Who Don't Adapt: Intel VP's Warning

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

127 views

4:08

Get Ready for the Next Phase of AI in Marketing: Agentic AI (with Nuri Cankaya)

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

42 views

1:00:54

How a 6-Second Instagram Post Raised $1.3M for a Hardware Startup

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

65 views

4:34

Why It's Community First, Product Second (with Carter Fowler)

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

25 views

44:39

Stand Out: Marketing Framework That Actually Works ft. Louis Grenier

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

189 views

2:35

You Can't Just Create a Category! The Truth About Unique Positioning (with Louis Grenier)

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

48 views

36:11

Fractional CMO Strategy: How to Scale Without Getting Overwhelmed with John Jantsch

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

179 views

3:10

The Key to Scaling Your Fractional CMO Business—with John Jantsch

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

41 views

3:18

The Gear You Need to Look and Sound Great This Year—with Juma Bannister

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

24 views

55:33

Video Production Strategy: Relationship-First Content Marketing

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

57 views

37:55

How to Start a Consulting Business: Alan Weiss Strategy

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

7.5K views

3:29

Why Hourly Billing Is Unethical (with Alan Weiss)

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

153 views

1:53

Storming Into CVS — Why Cheaper Doesn't Always Win (with Carl Driesener)

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

48 views

49:15

Brand Equity Measurement Methods: Category Entry Points Strategy

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

396 views

37:07

LinkedIn Strategy: What Businesses Need to Know

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

112 views

2:32

LinkedIn Will Never Be the Same — Gen Z Is Here (with Michelle J Raymond)

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

370 views

30:04

Nike Executive: Why Digital Marketing Wastes Your Budget

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

73 views

3:08

Rethinking Our Impact — Can Marketers Still Opt for the Common Good? (with Massimo Giunco)

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

51 views

3:17

Comparing the Worst of Us with the Best of Others — A Mental Health Pro's Take (with Defne Eraslan)

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

26 views

1:04:25

Why Setting Realistic Goals Is Impossible - Psychiatrist Explains

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

172 views

54:49

Media Buying Transparency: Why 60% of Marketing Budgets Are Wasted

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

53 views

3:24

You Get What You Pay For — Why Your Brand Deserves Better Media (with Tom Denford of ID Comms)

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

50 views

41:41

Marketing Assets vs Labor: Why Most Businesses Waste Their Budgets

The Marketing Meeting | Itir Eraslan

Shared 1 year ago

239 views

55:35

Client Pricing Strategy: From $0 to $600K Projects

The Marketing Meeting | Itir Eraslan

Shared 2 years ago

527 views

44:55

41. Marketing with the "House of AI" with Anindya Ghose

The Marketing Meeting | Itir Eraslan

Shared 2 years ago

134 views

43:41

Why 95% of AI Marketing Predictions Are Wrong: Technology Expert Analysis

The Marketing Meeting | Itir Eraslan

Shared 2 years ago

409 views

32:21

39. AI for Entrepreneurs: Building a Business in 10 Days with Ashley Gross

The Marketing Meeting | Itir Eraslan

Shared 2 years ago

327 views

56:38

38. How to Choose the Right Marketing Tools with Irit Levi

The Marketing Meeting | Itir Eraslan

Shared 2 years ago

42 views

48:53

37. The Great AI Workplace Experiment with Iavor Bojinov

The Marketing Meeting | Itir Eraslan

Shared 2 years ago

249 views

51:40

36. Transforming Marketing Workflows with AI and Automation with Reid Robinson

The Marketing Meeting | Itir Eraslan

Shared 2 years ago

53 views

1:05:30

35. Consumer Insights Beyond the Algorithm with Jason Fulton

The Marketing Meeting | Itir Eraslan

Shared 2 years ago

70 views

56:23

34. Winning with Trust as a Fractional CMO with Nemanja Zivkovic

The Marketing Meeting | Itir Eraslan

Shared 2 years ago

36 views

29:17

33. Making AI Approachable for Marketers with Cathy McPhillips

The Marketing Meeting | Itir Eraslan

Shared 2 years ago

36 views

45:12

32. Applied AI in Marketing

The Marketing Meeting | Itir Eraslan

Shared 2 years ago

23 views

47:29

31. Branding and Creativity in the Age of AI

The Marketing Meeting | Itir Eraslan

Shared 2 years ago

20 views

38:37

30. How AI Will Change Marketing with Christopher Penn

The Marketing Meeting | Itir Eraslan

Shared 2 years ago

91 views

52:38

29. AI and Marketing Automation with Paul Meinshausen

The Marketing Meeting | Itir Eraslan

Shared 2 years ago

30 views

46:03

28. Brands & Narratives with Chris Hare

The Marketing Meeting | Itir Eraslan

Shared 2 years ago

22 views

18:32

27. AI Series: How Will AI Change the Way We Do Business?

The Marketing Meeting | Itir Eraslan

Shared 3 years ago

87 views

9:45

26. Starting Your Own Business with Itir Eraslan

The Marketing Meeting | Itir Eraslan

Shared 3 years ago

74 views

43:28

25. Brand Strategy Process with Steph Egger

The Marketing Meeting | Itir Eraslan

Shared 3 years ago

86 views

51:21

24. Can Marketing Save the World? with Massimo Giunco

The Marketing Meeting | Itir Eraslan

Shared 3 years ago

119 views

48:11

23. Influencer Marketing with Patrick Janelle

The Marketing Meeting | Itir Eraslan

Shared 3 years ago

24 views

37:14

22. Omnichannel Experience & B2B Marketing with Gwen Lafage

The Marketing Meeting | Itir Eraslan

Shared 3 years ago

26 views

37:38

21. Seeing the How as a Brand with Allen Adamson

The Marketing Meeting | Itir Eraslan

Shared 3 years ago

21 views

1:06:44

20. Creative Strategy Framework with Douglas Davis

The Marketing Meeting | Itir Eraslan

Shared 3 years ago

277 views

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