I'm Jordan Dorn, certified nutritionist and co-founder of Zuma Nutrition. I started this channel to do what the supplement industry usually won't: show the mechanism, name the tradeoffs, and put real data on screen.
Zuma is a whole-plant supplement brand I co-founded with master herbalist Richard Helfrich, whose 40+ years of clinical formulation work is the foundation of every product we make. No fillers, no fairy-dusted ingredients, no marketing claims we can't defend.
What you'll find here:
🌿 Mechanism-first education on minerals, adaptogens, gut health, and cortisol
🧬 Honest ingredient label audits and the supplement claims that don't hold up
🎙️ Conversations with Richard, our herbalist Sharon, and practitioners in our network
📋 Self-experiments with real bloodwork — what worked, what didn't
If you read labels, question marketing, and want the mechanism instead of the slogan, you're in the right place.
👉 Shop our formulas at zumanutrition.com
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